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Benefits

Packages will be tailored to the specific partner interest and value. However, the items noted below indicate the range of possibliities.

Exposure benefits associated with the Zeppelin are significant and extend beyond any other strategic marketing opportunity available.

• Branding of airship, airship operations, vehicles and terminal
• Distinctive Hospitality Experiences
• High visibility and constant media attention
• Product and brand integrated into customer experience

Partners will have multiple ways to connect with consumers across various demographic audiences, generating tens of millions of lasting impressions.

Primary Market Reach: Community at Large

Through airship branding, the brand or message of corporate partners will be seen directly by millions of Bay Area residents and tourists.

Secondary Market Reach: Passengers

Though integrated presence in the airship and terminal, partners will reach an audience of educated, affluent individuals with significant disposal income that value unique experience and one of a kind affiliations

Tertiary Market: Targeted Audiences

The airship will fly over select sporting and spectacle events where it will be seen by targeted demographics and receive national and regional television exposure. (Subject to schedule, and air traffic restrictions)

Exclusive Positioning

Corporate partners will gain valuable benefits beyond branding of the airship. In addition to one-of-a-kind, high end exposure, lead partners may also receive

• Category Exclusivity
• Pass Through rights
• Preferred Vendor Status

Partner Integration

High level partners will enjoy integration in all aspects of the passenger experience:

• Brand Integration
• Product Integration (where possible)
• Demonstrations/Display/Sampling (where appropriate
• Merchandising

Exclusive Use

Lead corporate partners will have the exclusive right to use the airship for custom experiences and events. They will also be able to use the airship for private functions, including flights, parties and special occasions.

Multiple Markets

Partners will enjoy visible at several Bay Area locations as well as when the airship is on tour.